Key Market Insights
“Rising health consciousness among people worldwide will boost market growth”
The global white coffee market is growing significantly, expected to grow at a CAGR of 12.3% throughout the projected period from 2023 to 2030, starting from US$ 6-7 Bn in 2021. The global white coffee market volume is rising substantially, projected to expand with a CAGR of 7.9% during the forecast period from 2023 to 2030, starting from around 4,50, 000- 5,00,000 metric tons in 2021.
The global white coffee market is growing rapidly due to rising health consciousness among people and increasing coffee consumption worldwide. The growing trend of drinking white coffee at the workplace coupled with changing consumer lifestyle towards coffee is anticipated to drive the market in years to come. Drinking white coffee has numerous benefits such as to increase energy level, provide essential nutrients (vitamin B2, vitamin B5, vitamin B3, and others), help in burning fat, improve physical performance, and others which is projected to support market growth during the forecast period.
Change in consumer preference for drinking coffee is one of the key reasons for the growth of the white coffee market over the forecast period. Major coffee brands such as Nescafe, Starbucks, and others have started serving white coffee which is expected to increase the demand in years to come. For instance, recently, Starbucks launched white coffee for its customers in the U.S.
Distribution Analysis
“Rising e-commerce industry to spur the segment growth”
The e-commerce segment is anticipated to grow at a rapid pace in years to come owing to the increasing e-commerce industry, rising internet penetration and growing online shopping trend worldwide. The e-commerce segment is projected to expand with a CAGR of around 14.5% over the forecast period. Easy product availability, home delivery, less cost than stores, and others are some benefits of e-commerce shopping which is expected to support segment growth during the forecast period. Growing adoption of e-commerce shopping in emerging nations such as India, Indonesia, China, and others is another promising factor anticipated to drive the segment growth over the forecast period. Market players have their own e-commerce website which is expected to further enhance the segment growth. For instance, Bargreen Coffee Company has its own shopping website and delivers the product in the U.S.
Regional Analysis
“Growing penetration of white coffee is expected to increase the Asia Pacific growth”
In 2021, Asia Pacific dominated the white coffee market in both revenue and volume terms. Asia Pacific accounted for a major share due to the highest share in white coffee production and the rising penetration of white coffee in the region. Malaysia was the largest producer and exporter of white coffee in the world. In 2018, Malaysia exported 3 Mn 60 Kg bags of coffee in different countries such as the U.S., the U.K., India, China, and others. Change in consumer lifestyle coupled with growing health consciousness is another major factor for the dominance of Asia Pacific. The rising preference for coffee at the workplace is further expected to enhance regional growth during the forecast period.
“Increasing consumption of white coffee is expected to enhance the product demand”
Europe is expected to show significant growth during the forecast period. Growing white coffee consumption accompanied by the increasing adoption of white coffee among millennials is the major factor for the growth of Europe. According to a recent report, 42 milliliters of white coffee was consumed per week per person as compared to 5 milliliters of black coffee.
Key Industry Developments:
List of Companies Covered:
Historical & Forecast Period
This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.
The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.
Research Methodology
The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of White Coffee market are as follows:
Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.
| ATTRIBUTE | DETAILS |
|---|---|
| Research Period | 2022-2032 |
| Base Year | 2023 |
| Forecast Period | 2024-2032 |
| Historical Year | 2022 |
| Unit | USD Billion |
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Region Segment (2022-2032; US$ Billion)
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Key questions answered in this report
