The global residential air purifier market is estimated to witness strong growth, offering immense growth opportunities for all participants involved across the value chain. This trend is expected to be more prevalent among emerging economies like India, China, and Korea owing to the latent potential and underpenetrated nature of the market in these countries. Furthermore, the air quality in these countries has been remarkably poor, posing a substantial economic and health burden on billions of people. According to recent statistics, the average exposure to particulate pollutants in China was five times greater than that in the U.S. in 2020. Thus, rising pollution levels, related health concerns, and growing awareness regarding the benefits offered by purifiers is collectively encouraging people to install advanced air purifiers at homes. The rising demand for HEPA technology-based and energy-efficient air purifiers is another key factor shaping the dynamics of the residential air purifier market. In view of move towards green building, desire to save energy costs and reduce carbon footprint, the manufacturers are increasingly developing energy efficient water purifiers. The future demand is expected to be driven by energy efficiency. All these aforementioned factors are expected to contribute towards a double digit compounded annual growth rate (CAGR) during the forecast period 2017 – 2029.
In order to help strategic decision makers, the report also includes competitive profiling of the leading residential air purifiers manufacturers, their business strategy analysis, market positioning, and key developments. Some of the major players profiled in the report include Daikin Industries, Ltd., Sharp Corporation, Honeywell International, Inc., LG Electronics Inc., Camfil AB, Whirlpool Corporation, AllerAir Industries, Inc., Blueair AB, Panasonic Corporation, Jarden Consumer Solutions (Europe) Limited, Koninklijke Philips N.V., 3M, EcoQuest International, IQAir, Rabbit Air, and WINIX Inc. among others. Apart from the company profiles, the report includes a section covering the competitive landscape wherein the market positioning of the companies has been discussed. The section also provides a view of key business strategies adopted by the leading market players.
Other in-depth analysis provided in the report includes:
Overall, the research study provides a holistic view of the global residential air purifiers market, offering market size and estimates for the period from 2017 to 2029, keeping in mind the above mentioned factors
In order to better push their product across end-use segments, the air purifier manufacturers are focusing on strengthening their distribution, marketing, and sales channels across the globe. Evolving digital habits of consumers have forced manufacturers and retailers to use multiple channels to ensure better market penetration.
In terms revenue generation, the direct retail sales channel covering sales of residential air purifiers through supermarkets, hypermarkets, department stores, etc. is the largest segment in the global residential air purifier market in the base year 2020. The segment accounted for over two-third of the global market revenue in the same year. Although direct retail sales channel plays a key role in the sale of residential air purifiers, it is estimated that the sale of residential air purifiers is most likely to improve through online channel. The anticipated growth in sale of air purifiers through online channel will be driven by the proliferation of e-commerce.
In the base year 2020, North America comprising the U.S., Canada, and Caribbean Islands led the global residential air purifiers market worldwide. The United States represents the largest residential air purifiers market in North America and worldwide. The dominance of the region can be largely credited to the increasing demand for advanced HEPA filtration-based water purifiers capable of effectively removing contaminants like dust, smoke, pollens, etc. from the indoor air. Relatively greater awareness regarding benefits offered by air purifiers coupled with preference for energy efficient variants is further boosting demand for air purifiers in the region. On the other hand, Asia Pacific is anticipated to witness maximum growth in the coming years on account of rising pollution levels leading to deteriorating in-house air quality and rising incidences of respiratory diseases in the region.
Historical & Forecast Period
This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.
The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.
Research Methodology
The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of Residential Air Purifier market are as follows:
Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.
ATTRIBUTE | DETAILS |
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Research Period | 2022-2032 |
Base Year | 2023 |
Forecast Period | 2024-2032 |
Historical Year | 2022 |
Unit | USD Million |
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Region Segment (2022-2032; US$ Million)
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Key questions answered in this report