1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. Key Offerings
1.2. Market Segmentation
1.3. Research Methodology
1.3.1. Phase I - Secondary Research
1.3.2. Phase II - Primary Research
1.3.3. Phase III - Expert Panel Review
1.3.4. Assumptions
1.3.5. Approach Adopted

2. Executive Summary
2.1. Market Snapshot: Global Rum Market
2.2. Global Rum Market, By Product, 2023 (US$ Million)
2.3. Global Rum Market, By Alcohol (ABV levels), 2023 (US$ Million)
2.4. Global Rum Market, By Age, 2023 (US$ Million)
2.5. Global Rum Market, By Packaging, 2023 (US$ Million)
2.6. Global Rum Market, By Distribution Channel, 2023 (US$ Million)
2.7. Global Rum Market, By Geography, 2023 (US$ Million)
2.8. Attractive Investment Proposition by Geography, 2023

3. Rum Market: Competitive Analysis
3.1. Market Positioning of Key Rum Market Vendors
3.2. Strategies Adopted by Rum Market Vendors
3.3. Key Industry Strategies
4. Rum Market: Macro Analysis & Market Dynamics
4.1. Introduction
4.2. Global Rum Market Value, 2022 - 2032, (US$ Million)
4.3. Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Key Challenges
4.3.4. Key Opportunities
4.4. Impact Analysis of Drivers and Restraints
4.5. See-Saw Analysis
4.6. Porter's Five Force Model
4.6.1. Supplier Power
4.6.2. Buyer Power
4.6.3. Threat Of Substitutes
4.6.4. Threat Of New Entrants
4.6.5. Competitive Rivalry
4.7. PESTEL Analysis
4.7.1. Political Landscape
4.7.2. Economic Landscape
4.7.3. Technology Landscape
4.7.4. Legal Landscape
4.7.5. Social Landscape

5. Rum Market: By Product, 2022-2032, USD (Million)
5.1. Market Overview
5.2. Growth & Revenue Analysis: 2023 Versus 2032
5.3. Market Segmentation
5.3.1. White Rum
5.3.2. Dark Rum
5.3.3. Spiced Rum
5.3.4. Rum Agricole
5.3.5. Overproof Rum
5.3.6. Others

6. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
6.1. Market Overview
6.2. Growth & Revenue Analysis: 2023 Versus 2032
6.3. Market Segmentation
6.3.1. Standard Strength Rum - 35% to 45%
6.3.2. Medium-Strength Rum - 46% to 55%
6.3.3. Navy-Strength Rum - 57% to 68%
6.3.4. Overproof Rum - above 68%
6.3.5. Cask Strength Rum - Bottled directly from the cask
6.3.6. Custom ABV Rum

7. Rum Market: By Age, 2022-2032, USD (Million)
7.1. Market Overview
7.2. Growth & Revenue Analysis: 2023 Versus 2032
7.3. Market Segmentation
7.3.1. 1 to 3 years
7.3.2. 4 to 10 years
7.3.3. Above 10 years

8. Rum Market: By Packaging, 2022-2032, USD (Million)
8.1. Market Overview
8.2. Growth & Revenue Analysis: 2023 Versus 2032
8.3. Market Segmentation
8.3.1. Standard bottles,
8.3.2. Collectible packaging
8.3.3. Limited edition releases

9. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
9.1. Market Overview
9.2. Growth & Revenue Analysis: 2023 Versus 2032
9.3. Market Segmentation
9.3.1. Off-Trade
9.3.2. On-Trade


10. North America Rum Market, 2022-2032, USD (Million)
10.1. Market Overview
10.2. Rum Market: By Product, 2022-2032, USD (Million)
10.3. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
10.4. Rum Market: By Age, 2022-2032, USD (Million)
10.5. Rum Market: By Packaging, 2022-2032, USD (Million)
10.6. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
10.7.Rum Market: By Region, 2022-2032, USD (Million)
10.7.1.North America
10.7.1.1. U.S.
10.7.1.1.1. Rum Market: By Product, 2022-2032, USD (Million)
10.7.1.1.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
10.7.1.1.3. Rum Market: By Age, 2022-2032, USD (Million)
10.7.1.1.4. Rum Market: By Packaging, 2022-2032, USD (Million)
10.7.1.1.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
10.7.1.2. Canada
10.7.1.2.1. Rum Market: By Product, 2022-2032, USD (Million)
10.7.1.2.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
10.7.1.2.3. Rum Market: By Age, 2022-2032, USD (Million)
10.7.1.2.4. Rum Market: By Packaging, 2022-2032, USD (Million)
10.7.1.2.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
10.7.1.3. Rest of North America
10.7.1.3.1. Rum Market: By Product, 2022-2032, USD (Million)
10.7.1.3.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
10.7.1.3.3. Rum Market: By Age, 2022-2032, USD (Million)
10.7.1.3.4. Rum Market: By Packaging, 2022-2032, USD (Million)
10.7.1.3.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)

11. UK and European Union Rum Market, 2022-2032, USD (Million)
11.1. Market Overview
11.2. Rum Market: By Product, 2022-2032, USD (Million)
11.3. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.4. Rum Market: By Age, 2022-2032, USD (Million)
11.5. Rum Market: By Packaging, 2022-2032, USD (Million)
11.6. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
11.7.Rum Market: By Region, 2022-2032, USD (Million)
11.7.1.UK and European Union
11.7.1.1. UK
11.7.1.1.1. Rum Market: By Product, 2022-2032, USD (Million)
11.7.1.1.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.7.1.1.3. Rum Market: By Age, 2022-2032, USD (Million)
11.7.1.1.4. Rum Market: By Packaging, 2022-2032, USD (Million)
11.7.1.1.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
11.7.1.2. Germany
11.7.1.2.1. Rum Market: By Product, 2022-2032, USD (Million)
11.7.1.2.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.7.1.2.3. Rum Market: By Age, 2022-2032, USD (Million)
11.7.1.2.4. Rum Market: By Packaging, 2022-2032, USD (Million)
11.7.1.2.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
11.7.1.3. Spain
11.7.1.3.1. Rum Market: By Product, 2022-2032, USD (Million)
11.7.1.3.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.7.1.3.3. Rum Market: By Age, 2022-2032, USD (Million)
11.7.1.3.4. Rum Market: By Packaging, 2022-2032, USD (Million)
11.7.1.3.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
11.7.1.4. Italy
11.7.1.4.1. Rum Market: By Product, 2022-2032, USD (Million)
11.7.1.4.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.7.1.4.3. Rum Market: By Age, 2022-2032, USD (Million)
11.7.1.4.4. Rum Market: By Packaging, 2022-2032, USD (Million)
11.7.1.4.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
11.7.1.5. France
11.7.1.5.1. Rum Market: By Product, 2022-2032, USD (Million)
11.7.1.5.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.7.1.5.3. Rum Market: By Age, 2022-2032, USD (Million)
11.7.1.5.4. Rum Market: By Packaging, 2022-2032, USD (Million)
11.7.1.5.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
11.7.1.6. Rest of Europe
11.7.1.6.1. Rum Market: By Product, 2022-2032, USD (Million)
11.7.1.6.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
11.7.1.6.3. Rum Market: By Age, 2022-2032, USD (Million)
11.7.1.6.4. Rum Market: By Packaging, 2022-2032, USD (Million)
11.7.1.6.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)

12. Asia Pacific Rum Market, 2022-2032, USD (Million)
12.1. Market Overview
12.2. Rum Market: By Product, 2022-2032, USD (Million)
12.3. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.4. Rum Market: By Age, 2022-2032, USD (Million)
12.5. Rum Market: By Packaging, 2022-2032, USD (Million)
12.6. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
12.7.Rum Market: By Region, 2022-2032, USD (Million)
12.7.1.Asia Pacific
12.7.1.1. China
12.7.1.1.1. Rum Market: By Product, 2022-2032, USD (Million)
12.7.1.1.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.7.1.1.3. Rum Market: By Age, 2022-2032, USD (Million)
12.7.1.1.4. Rum Market: By Packaging, 2022-2032, USD (Million)
12.7.1.1.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
12.7.1.2. Japan
12.7.1.2.1. Rum Market: By Product, 2022-2032, USD (Million)
12.7.1.2.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.7.1.2.3. Rum Market: By Age, 2022-2032, USD (Million)
12.7.1.2.4. Rum Market: By Packaging, 2022-2032, USD (Million)
12.7.1.2.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
12.7.1.3. India
12.7.1.3.1. Rum Market: By Product, 2022-2032, USD (Million)
12.7.1.3.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.7.1.3.3. Rum Market: By Age, 2022-2032, USD (Million)
12.7.1.3.4. Rum Market: By Packaging, 2022-2032, USD (Million)
12.7.1.3.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
12.7.1.4. Australia
12.7.1.4.1. Rum Market: By Product, 2022-2032, USD (Million)
12.7.1.4.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.7.1.4.3. Rum Market: By Age, 2022-2032, USD (Million)
12.7.1.4.4. Rum Market: By Packaging, 2022-2032, USD (Million)
12.7.1.4.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
12.7.1.5. South Korea
12.7.1.5.1. Rum Market: By Product, 2022-2032, USD (Million)
12.7.1.5.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.7.1.5.3. Rum Market: By Age, 2022-2032, USD (Million)
12.7.1.5.4. Rum Market: By Packaging, 2022-2032, USD (Million)
12.7.1.5.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
12.7.1.6. Rest of Asia Pacific
12.7.1.6.1. Rum Market: By Product, 2022-2032, USD (Million)
12.7.1.6.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
12.7.1.6.3. Rum Market: By Age, 2022-2032, USD (Million)
12.7.1.6.4. Rum Market: By Packaging, 2022-2032, USD (Million)
12.7.1.6.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)

13. Latin America Rum Market, 2022-2032, USD (Million)
13.1. Market Overview
13.2. Rum Market: By Product, 2022-2032, USD (Million)
13.3. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
13.4. Rum Market: By Age, 2022-2032, USD (Million)
13.5. Rum Market: By Packaging, 2022-2032, USD (Million)
13.6. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
13.7.Rum Market: By Region, 2022-2032, USD (Million)
13.7.1.Latin America
13.7.1.1. Brazil
13.7.1.1.1. Rum Market: By Product, 2022-2032, USD (Million)
13.7.1.1.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
13.7.1.1.3. Rum Market: By Age, 2022-2032, USD (Million)
13.7.1.1.4. Rum Market: By Packaging, 2022-2032, USD (Million)
13.7.1.1.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
13.7.1.2. Mexico
13.7.1.2.1. Rum Market: By Product, 2022-2032, USD (Million)
13.7.1.2.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
13.7.1.2.3. Rum Market: By Age, 2022-2032, USD (Million)
13.7.1.2.4. Rum Market: By Packaging, 2022-2032, USD (Million)
13.7.1.2.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
13.7.1.3. Rest of Latin America
13.7.1.3.1. Rum Market: By Product, 2022-2032, USD (Million)
13.7.1.3.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
13.7.1.3.3. Rum Market: By Age, 2022-2032, USD (Million)
13.7.1.3.4. Rum Market: By Packaging, 2022-2032, USD (Million)
13.7.1.3.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)

14. Middle East and Africa Rum Market, 2022-2032, USD (Million)
14.1. Market Overview
14.2. Rum Market: By Product, 2022-2032, USD (Million)
14.3. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
14.4. Rum Market: By Age, 2022-2032, USD (Million)
14.5. Rum Market: By Packaging, 2022-2032, USD (Million)
14.6. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
14.7.Rum Market: By Region, 2022-2032, USD (Million)
14.7.1.Middle East and Africa
14.7.1.1. GCC
14.7.1.1.1. Rum Market: By Product, 2022-2032, USD (Million)
14.7.1.1.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
14.7.1.1.3. Rum Market: By Age, 2022-2032, USD (Million)
14.7.1.1.4. Rum Market: By Packaging, 2022-2032, USD (Million)
14.7.1.1.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
14.7.1.2. Africa
14.7.1.2.1. Rum Market: By Product, 2022-2032, USD (Million)
14.7.1.2.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
14.7.1.2.3. Rum Market: By Age, 2022-2032, USD (Million)
14.7.1.2.4. Rum Market: By Packaging, 2022-2032, USD (Million)
14.7.1.2.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)
14.7.1.3. Rest of Middle East and Africa
14.7.1.3.1. Rum Market: By Product, 2022-2032, USD (Million)
14.7.1.3.2. Rum Market: By Alcohol (ABV levels), 2022-2032, USD (Million)
14.7.1.3.3. Rum Market: By Age, 2022-2032, USD (Million)
14.7.1.3.4. Rum Market: By Packaging, 2022-2032, USD (Million)
14.7.1.3.5. Rum Market: By Distribution Channel, 2022-2032, USD (Million)

15. Company Profile
15.1. Bacardi
15.1.1. Company Overview
15.1.2. Financial Performance
15.1.3. Product Portfolio
15.1.4. Strategic Initiatives
15.2. Diageo
15.2.1. Company Overview
15.2.2. Financial Performance
15.2.3. Product Portfolio
15.2.4. Strategic Initiatives
15.3. Pernod Ricard
15.3.1. Company Overview
15.3.2. Financial Performance
15.3.3. Product Portfolio
15.3.4. Strategic Initiatives
15.4. LT Group
15.4.1. Company Overview
15.4.2. Financial Performance
15.4.3. Product Portfolio
15.4.4. Strategic Initiatives
15.5. Ron Barceló
15.5.1. Company Overview
15.5.2. Financial Performance
15.5.3. Product Portfolio
15.5.4. Strategic Initiatives
15.6. Other Notable Players
15.6.1. Company Overview
15.6.2. Financial Performance
15.6.3. Product Portfolio
15.6.4. Strategic Initiatives